Farm-to-home grocery venture RuralBasket has raised $5 Mn funding from Nativelead Foundation to kick start its expansion plans in Tamil Nadu.a
RuralBasket is a farm-to-home offline and online grocery venture based out of Tirunelveli. It connects farmers and farmer producer organisations with customers.The company is looking to expand its footprint across the state by scaling its operations to 22 retail outlets by 2022.
RuralBasket is looking to be a one-stop-shop that offers natural products by cutting down middlemen, CEO Palani Rajan said. Meanwhile, the company’s COO Issac Devaraj added that the funding will impact the farmers RuralBasket works with and help build 10,000 ruralpreneurs.