Atlassian a provider of team collaboration and productivity software and the maker of Jira, Confluence, Bitbucket and Trello products, announced Atlassian Ventures — a new $50 million fund to invest into the up-and-coming startups.
Atlassian Ventures has been established to support cloud-based products, and services will now invest in three types of companies. Firstly — the early-stage startups, who are building apps for any of Atlassian’s cloud products, whether it be – Jira, Confluence, Bitbucket or Trello. Secondly — the larger, more established ecosystem product partners scaling their businesses. These investments will be made in partnership with institutional investors and will generally target series A onwards. And thirdly — the existing sales channel partners looking to step up their cloud services and create new products that support the future of teamwork.
As more and more customers transition to Atlassian’s cloud products, the company is committed to supporting their journey by fostering a robust ecosystem of cloud-based apps that enhance their experience and satisfy all use cases. Currently, Atlassian has 4,200+ apps already available in its marketplace and offers integrations with popular tools like Slack, Zendesk, and GitHub.