BCCI Announces Cred as Official Partner of IPL
The Board of Control for Cricket in India announced Bengaluru-based credit card bill payment startup Cred as an official partner of Indian Premier League (IPL) 2020. The 13th edition of the IPL will be played for 53 days, from September 19 to November 10, across three venues in the UAE — Abu Dhabi, Sharjah, and Dubai.
Kunal Shah, founder & CEO, Cred said, “As much as cricket is about discipline and strategy, it’s also a rewarding experience for players and viewers. By making credit card bill payments equally delightful, we are incentivising every credit card-holder watching the matches to make digital payments, clear debt and improve their credit scores.”