• Chethan Machaknur

Brew House records 10X growth during COVID-19 lockdown as consumers turn health conscious

Brew House offers certified bottled iced tea. Part of the Positive Food Ventures and founded in 2017, the company is a collaborative effort of Food Empire Holdings of Singapore and Siddharth Jain, who is also the founder of Brew House Ice Tea.

Brew House has been aggressively working with both smaller cloud kitchens, and hospitality brands such as Taj Palace Mumbai and the ITC Grand Bharat apart from direct online sales through their platforms. As people feel the need for an organic beverage brand that offers cleaner, healthier products, Brew House now has an enormous opportunity to sell in a space where the consumer post-COVID-19 has become very conscious about health and what they consume.

"We have seen a 10x growth from the start of the lockdown to now, in August, and we hope that this will continue to rise as people become more aware of what they are eating and drinking," Jain revealed. "The antioxidant properties of organic and real-brewed tea helps to maintain a strong immune system and as a result, can help people fight off illnesses. We hope more and more people see the benefit of this and choose to not switch back to regular drinking over-sweetened sugary drinks."

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