Cataloging startup Text Mercato gets Rs 4.85 cr funding

Digital cataloguing startup Text Mercato, that serves ecommerce platforms, has raised Rs 4.85 cr in Series A funding from a clutch of investors.Led by 1Crowd, others who have participated include Hong Kong-based startup accelerator Betatron, and angel investors Andrew Dell — former head HSBC Africa, and Raaj Shah, CFO of Sequent Software.

Text Mercato aims to disrupt the multi-department and multi-role problem of listing and marketing a product into one single seamless process by focusing on end-to-end stacks, single sign-ons, central management, and scale across languages.