D2C Ayurvedic nutrition brand Kapiva has signed Malaika Arora as their brand ambassador and strategic investor. She has partnered with the brand to showcase her trust in Ayurveda and Kapiva's product solutions for various lifestyle issues faced by millennials, according to an official statement from the company. This collaboration was announced by Malaika Arora on her Instagram account.
Kapiva Academy of Ayurveda is a Kapiva initiative formed with the long-term goal of increasing people's awareness of Ayurveda as a solution to their lifestyle problems. It consists of doctors, nutritionists, food technologists, Ayurveda wellness experts, and Ayurveda writers, among others. Arora, as the brand ambassador, will also serve as a wellness mentor at the Kapiva Academy of Ayurveda.