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Dubai Festival City deploys e-bikes to promote sustainability

Al-Futtaim Group Real Estate partnered with TIER Mobility of Berlin to provide e-bike micro-mobility services in Dubai Festival City.

The collaboration aims to make movement throughout the area convenient and affordable, while also being environmentally friendly. TIER e-bikes are available to residents and tourists by downloading a mobile application. Riders can choose between a 'pay-as-you-go' model (AED 1 per minute of usage) or a subscription model. Dubai Festival City is a modern business and entertainment district centred on a massive mall bearing the same name, which houses leading international fashion and furniture brands, global food courts, and a cinema complex.

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