Ecommerce Companies Want Six Month Extension To Comply With ‘Country Of Origin’ Rule


Ecommerce industry associations have sought another 6-7 months extension from the government to comply with the new consumer protection rules. The mandatory listing of ‘country of origin’ for products listed on ecommerce websites is one of the main rules to be followed. Other key provisions include the appointment of grievance offers and resolution of consumer complaints within one month of receiving the complaint, among other such provisions. 


The Consumer Protection (Ecommerce) Rules, 2020, were notified on July 23 and came into effect immediately. The Rules are applicable to all goods and services, bought or sold over digital or electronic networks, including digital products. As such, even companies providing internet services such as online ticketing and hotel booking, are defined as ecommerce entities and subject to the new rules. 


Federation of Indian Chambers of Commerce and Industry (FICC) wrote to the Ministry of Consumer Affairs earlier this month, asking for six to seven months time for complying with the new rules. 

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