F&B startup Jimmy’s Cocktails raised $1.8 million in Pre-Series A led by Roots Ventured where 7Square Ventures, Ship Rocket’s Vishesh Khurana, Mama Earth’s Varun Alagh and existing investors including HDFC’s Keki Mistry, T&T Motors’ Vidur Talwar, CLSA’s Anirudh Somani, among others also participated.
Jimmy's Cocktails provides consumers with ready-to-drink cocktail mixers. Within three months of 2022, it claims to have served over 6 million cocktails. Jimmy's Cocktails will use new funds to expand its operations in India and abroad. It will invest more in brand awareness and introduce new SKUs. The startup intends to grow through an omnichannel strategy that includes on-premise, QSR, and CSD touchpoints.