Foodtech startup and D2C brand Anveshan raises Rs 1.12 Cr from Titan Capital
Foodtech startup Anveshan has raised Rs 1.12 Cr in the pre-seed funding round led by Titan Capital to focus on expanding its supply chain and operations across India.
Anveshan creates food micro-entrepreneurs in villages across India who make these food products using traditional practices while ensuring quality control through traceability. According to Anveshan, this model ensures the quality of the food product for the customers, along with social and economic upliftment of the Indian farmers.
"We are able to see Anveshan solving quality and trust issues in food products. Even customers can trace the origin of products like A2 ghee, spices, and edible oil. This is especially a big need in the busy urban population who want to be relaxed about the quality of raw material being used in the kitchen to remain super healthy and immune in this new world," said Bipin Shah, Partner at Titan Capital.