Freshokartz has raised Rs 10 Cr in Pre-Series A funding round from Rajasthan Venture Capital Fund (RVCF) and AWE (Achieving Women Equity) Funds.The startup will be using the funds for expansion within Rajasthan and other nearby states like Haryana, Madhya Pradesh, Uttar Pradesh, and other northern states of India. The funds will also be used in capacity building, tech development, and geographic expansion.
Freshokartz provides soil-based crop and fertiliser recommendation to farmers through agronomists and call centres. The startup has opened digitalised physical agri kiosks at the village level to deliver agri advisory, inputs, and collect farmer output through centres or at their doorsteps. It also facilitates farmers in getting financial aid or insurance through partners.
Rajendra Lora, Founder, said, “Our company has witnessed significant growth even during COVID-19 crisis, which is driven by our team’s differentiated understanding of India’s agricultural supply chain, its markets, and its participants, given our personal farming backgrounds. This helps us execute effectively as an integrated agriculture supply chain company.”