Hike messenger now lets users watch videos with friends in a virtual World

Hike is joining the trend of social experiences with its launch of Hikeland — a place to watch videos with friends., where users can go to ‘Big Screen’ to watch pre-selected movies with other folks, they can even chat with anyone in that public space

Hike’s founder & CEO, Kavin Bharti Mittal, told that the idea is to integrate all major streaming services such as Netflix, Amazon Prime, and Dinsey+ Hotstar, and let people watch shows together.

But the real challenge is Hike doesn’t have a large number of users — only 2 million weekly active users at presentm, in comparison to WhatsApp which has more than 400 million monthly active users in India.

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