Honk introduces a real-time, ephemeral messaging app aimed at Gen Z

A new mobile app called Honk aims to make messaging with friends a more interactive, real-time experience. Instead of sending texts off into the void and hoping for a response, friends on Honk communicate via messages that are shown live as you type, with no saved chat history and no send button.

The end result is a feeling of being more present in a conversation, as Honk will notify users the moment someone leaves a chat. And if you really want to get someone’s attention, you can send them a “Honk” — a hard-to-miss notification to join your chat.

If it’s even more urgent, you can even spam the Honk button by pressing it repeatedly. This sends notifications to a friend’s phone if they’re off the app, or a flood of colorful emoji if they have the app open.