ClanConnect.ai, a Delhi-based self-serve influencer marketing startup for brands, has closed its seed round of Rs 5 cr. The funding round was led by Venture Catalysts along with several marquee entrepreneurs, including Samrath Bedi, Managing Director of Forest Essentials; Sandeep Aggarwal of Droom.in; Aakrit Vaish, Co-Founder of Haptik; and Haresh Hingorani, Chief Creative Officer of Redchillies VFX.
Sagar Pushp, Co-founder and CEO, ClanConnect.ai, said, “India has a thriving community of influencers, with digital natives joining from all parts of the country. This community has enormous potential and will do well if provided the right push and proper industry support. A dedicated AI-driven influencer marketing and collaboration platform is our take to offer the same.”
ClanConnect.ai helps brands in making their influencer marketing campaigns more data and result-oriented by bringing discovery, management, and performance analytics all in one system. Through targeted searches and customisable analytics, marketers are able to identify and partner with more relevant influencers.