Jio Counts On Kids Content To Expand Its Platform Offerings
In an attempt to strengthen its offering for kids in India, Mukesh Ambani-led Reliance Jio has partnered with kids content creator USP Studios. With this partnership, Jio users can access eight entertainment apps in English and other regional languages for free.
These apps include Kids First, Kids TV India, Junior Squad Kid Songs, Top Nursery Rhymes, Kids Channel India, Bob The Train, Little Treehouse Rhymes, and Farmees Nursery Rhymes.
Commenting on this development, Akash Ambani, said, “At Jio, we are focused on expanding our content library to suit the needs of our consumers across all ages… Through this partnership, we are sure that parents will have a new way to keep their kids engaged and make screen time more meaningful with content that is educative and enriching.”