Maruti ties up with IIMB startup hub for mobility solutions

Maruti Suzuki India (MSI) said it has joined hands with the startup hub and incubation centre at the Indian Institute of Management, Bangalore (IIMB) to spearhead innovations in the mobility space.The collaboration marks first-of-its kind initiative by an automobile manufacturing company to help early-stage startups become large-scale businesses, it added. The tie-up will be a three-month (pre-incubation) and six-month (incubation) engagement, the automaker said.

"The mobility startup incubation program addresses the needs of early stage startups, which have potential of becoming large-scale businesses. This partnership with IIMB will spearhead innovation in mobility space," MSI MD and CEO Kenichi Ayukawa said.

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