MPL Sports Apparel and Accessories will be the sponsors of the new kit of the Indian cricket team. MPL replaces Nike, who have been partners with the Indian cricket Board since 2006.
In a fresh contract signed with the Board of Control for Cricket in India on Monday, MPL signed a three-year deal worth Rs 120 crores starting November 2020. In the previous Nike five-year deal during which they paid Ine 370 Cr from 2016 to 2020.
Commenting on the deal, Sourav Ganguly, President, BCCI said, “We are delighted to announce the dawn of a new era for Indian cricket with the appointment of MPL Sports as the kit sponsor for the Indian men’s and women’s national cricket team until 2023. We look forward to MPL Sports adding a new chapter to the team’s kit, and bring Official BCCI licensed merchandise within easy and convenient reach for the billion-plus fans who cheer for Team India.”