Netflix, Amazon Prime, Hotstar & 12 Others Agree On Self-Regulation Code

As many as 15 Indian streaming services and digital content companies including Amazon Prime Video, Netflix, Disney Hotstar, Zee5, Viacom 18, MX Player, Jio Cinema, Eros Now, ALTBalaji, Arre, HoiChoi, Hungama, Shemaroo, Discovery Plus and Flickstree on Friday (September 4) have agreed to adopt Universal Self-Regulation Code for Online Curated Content Providers (OCCPs) in India.

As part of the code, each signatory platform will have to set up a framework for age classification and description for each title and access controls. This move will give the users more choice and control over the content they prefer to watch.

OTT platforms will also have to set-up a Consumer Complaints Department or an internal committee, as well as an advisory panel, which will deal with complaints, appeals and escalations.  

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