• Chethan Machaknur

Nvidia uses AI to make video calls way better


Nvidia today unveiled a new platform for developers of video-conferencing apps, which the company says can cut the bandwidth consumed by video calls by a factor of 10.


The cloud-native platform — named Nvidia Maxine — also offers AI effects including gaze correction, super-resolution, noise cancellation, and face relighting.


The system slashes the bandwidth requirements of the H264 video compression standard by using AI to analyze the “key facial points” of every person on the call — rather than streaming the entire screen of pixels. The software then reanimates each face in the video on the other side. This compression technique could both cut costs for providers and create a smoother experience for consumers.


“Video conferencing is now a part of everyday life, helping millions of people work, learn and play, and even see the doctor,” said Ian Buck, vice president and general manager of Accelerated Computing at Nvidia.


Developers can also use the platform to add virtual assistants, translations, closed captioning, transcriptions, and animated avatars to their video conferencing tools.

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