OLX announced the launch of its new franchisee-led pre-owned car retail offering where dealers and consumers can buy and sell pre-owned cars. The franchise-led model will be branded as ‘OLX Autos’.
Customers will have access to a larger inventory of cars, avail warranty services, roadside assistance, and insurance on their pre-owned car purchases. This move is a further extension of OLX’s online platform to the offline format, complementing its company-owned offline stores called OLX CashMyCar.
Amit Kumar, head OLX Autos India, said, “we are launching the franchise operations to cater to the growing demands to organize retail of pre-owned cars in the country. We are confident that our move into franchising will bring several entrepreneurs onto our platform. Together, we will significantly enhance the customer experience for buyers and sellers.”
He further added, “The network of our franchise stores will work collaboratively with our dealer partners to increase their profitability and improve their operations, thereby enabling them to offer compelling customer value.”