Shopify launches Shop, a new mobile shopping app

Shopify launching a consumer shopping app called Shop, is actually an update and rebrand of Arrive, an app for tracking packages for Shopify merchants and other retailers

Shop provides customized product recommendations to each shopper, but Rivera noted that these recommendations all come from brands that you’ve already shown an interested in, either by purchasing a product from their Shopify store or by following their profiles in the app.

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