Sony to change its name for the first time in over 60 years

Sony has decided to modify its brand name after 60 years from its last naming. The company will now be called “Sony Group” instead of just “Sony”.The final approval for changing the name by the shareholders were obtained after the recent annual shareholders meet.

The CEO of Sony, Yoshida Kenichiro, stated that “We decided to rename the company to the Sony Group because we want to make full use of the diversity of our business portfolio to promote the development and evolution of the business”

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