Tata Digital to invest up to $75 Mn in CureFit

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Tata Digital Ltd, a subsidiary of Tata Sons Ltd, on Monday said it has agreed to invest up to $75 Mn in fitness startup CureFit. Mukesh Bansal, co-founder and chief executive officer (CEO) of CureFit Healthcare Pvt. Ltd, will continue as CEO and also take up an executive role at Tata Digital as president.

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“The CureFit partnership with its industry leading platform in fitness and wellness aligns very well with our overall healthcare proposition where fitness is increasingly becoming an integral part of a consumer’s life. We are delighted to have Mukesh Bansal as a part of the key leadership team of Tata Digital. With his deep consumer experience and an entrepreneurial mindset of having incubated and grown two very successful businesses, his expertise will bring immense value to us," said N. Chandrasekaran, chairman, Tata Sons.

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